Our brands share some important common factors: they are of the highest quality and have only very high problem-solving capabilities. Our brands aim to help consumers with a problem or meet a need.
We are very proud of our current portfolio with only strong brands such as, for example, Perskindol, OHROPAX, Fluimucil, Biofreeze, After Bite, Grahams, Yeauty, Stim-U-Dent, Bausch+Lomb and LUUF. All brands with a distinctive character
Our brands are essential to our business; that’s what matters. That’s why we only accept brands in our portfolio that add great value. They are of the highest quality and they must solve a consumer problem or meet a clear need.
An overview of all our brands can be found below on this page. Our goal is to grow organically with the existing portfolio, adding brands that meet the highest quality standards.
Most of our portfolio is focused on OTC (over the counter) products. But a brand like Murray’s is more cosmetic in nature. Several brands have very nice positions. For example Ohropax has over 50% market share in earplugs, Thursday Plantation is the best-selling tea tree oil and Grahams is the best-selling natural brand for skin problems.